Prefilling forms is like greeting a supporter by their first name. We've found that pre-filling donation forms after an online action can lead to significant uptake in conversions. That's why we've decided to make this functionality available to all Campaignion users.
An integration with your web analytics tool is vital to measure success of your mobilization strategy and your landing page. Here are a few hints on how to set up conversions and how to avoid the usual pitfalls.